These days, it’s easy to produce a video on your own. But when it really matters, when the video really has to shine, you really only have two options: hire an in-house team or hire one of the best video production companies to share your message and make it pop. Video production companies handle the entire production process so you can simply fill them in on what you want, how you want it to feel, and what you want it to move viewers to do—they handle the rest.
And there’s no shortage of video production companies out there, ready to take your message and create that stellar video ad, video short, or feature film. But with all of the video production agencies you have to choose from, how do you find the right one for your brand?
That’s where we come in. In this article, we’re sharing with you over 20 of the best video production companies we’ve found to put moving images to your message and build it into something your target audience can’t ignore.
Video is one of the best ways to promote your brand and stand out in a digital landscape that is full of other shiny things trying to draw attention away from you. And, while it’s easy to create high-quality videos on your own, hiring a video production company means you can spend your valuable time focused on guiding the direction of your brand instead of trying to figure out video editing software and sound engineering.
The video production companies with their video production tools, on this list are some of the best in the field and are ready to put their expertise to work to help your brand meet your business goals.
Best Video Production Companies for 2024:
- 1. Fresh Content Society
- 2. Directive Consulting
- 3. Thrive Internet Marketing Agency
- 4. The Influencer Marketing Factory
- 5. Sociallyin
- 6. The Goat Agency
- 7. Vireo Video
- 8. Lyfe Marketing
- 9. NinjaPromo
- 10. Online Optimism
- 11. ECG Productions
- 12. SONA Studios
- 13. Bastion Elevate
- 14. Black Production Films
- 15. Picturelab
- 16. Blue Carrot Studio
- 17. Ydraw
- 18. DHD Films
- 19. MultiVisionDigital
- 20. Bold Content Video
- 21. Demo Duck
- 22. Big 3 Media
- 23. Atlanta Video
- 24. Socially Powerful
- Frequently Asked Questions
1. Fresh Content Society
Location: Evanston, Illinois
Types of videos produced: Long-form and short-form social media videos
Notable clients: KFC, Old World Industries, Travelcenters of America
It’s possible to create social media videos that attract more than one million views even if you’re not a world-famous brand. Fresh Content Society (FCS) has proven this more than once.
Aside from creating celebration-worthy milestones for their clients, the FCS team also has achieved a few milestones of their own that deserve special mention. One such recent achievement that deserves special praise is that they’ve been included in Clutch’s Top 100 Fastest-growing Companies for 2024 list.
What makes this feature so noteworthy is that inclusion is based on the highest revenue growth that was achieved from 2022 to 2023. Boasting a rate of nearly 60%, they’re one of only a handful of social media marketing agencies to have made this list. This honorable mention is quite a nice way to celebrate 10 years in business.
When creating a content strategy, their team adopts a channel-specific approach. This is key in video production. The social media platform where it will be published will be a determining factor in whether or not you should create a short-form video or go the long-form route.
For example, for KFC, they focused on YouTube. Their team created a video commercial targeting male audience members. Then, to amplify its reach among this target group, it was also featured on the social media channels of the professional wrestlers featured in the video, a great example of how FCS can combine their influencer management services strategically. It paid off and this specific video generated more than one million views in a single week.
Like KFC, FCS knows how to replicate a successful recipe. One of their reels created for Old World Industries surpassed one million views too and the short-form video content that they created for LINE-X attracted over 7 million video views in the first 7 months. In fact, in 2023 alone, Fresh Content Society’s work for their clients earned more than 750 million video views altogether.
The FCS team also knows how to turn these views into engagement and revenue. For example, for Old World Industries, a motor vehicle manufacturing company, they boosted brand engagement via social channels.
The video content that they produced for them typically features one of the brand’s ambassadors and can range anywhere between 30 seconds and seven minutes, proving that their team can think both short-form and long-term. Aside from developing a content plan and scheduling video production, they even assist with customer support via social media channels, further proving that they’re also flexible enough to work across channels and add additional services, if needed.
This was also the case when LINE-X didn’t have anyone dedicated to their channels. FCS combined their video expertise with community management to increase the brand’s customer engagement by a massive 4,000%.
Not only does FCS celebrate the big results, but also their clients. A quick look at their LinkedIn business page paints a picture of how they welcome new clients. ClimateGuard Windows & Doors, WhirlyBall, and Dan-O’s Seasoning are just a couple of new clients that they’ve welcomed to the FCS family in recent months.
You see, before founding Fresh Content Society, Scott Emalfarb, was a community manager at Edelman, one of the top tech PR agencies across the world. Over two years, he helped grow the agency’s Facebook community from 150,000 to 1,000,000.
As CEO of FCS, he’s continued to do that. Over the years, their work has been featured in the likes of Forbes, CNN, and AdAge. He’s grown FCS to a team of over 20 creatives which include other key figures like Josh Altman who’s recently appointed as Chief Growth Officer and working as a senior account exec at Salesforce prior to this appointment.
Fresh Content Society
FCS is your in-house social media management team that helps design, manage, and grow your social media communities. Our award winning agency is family owned and operated and each client is treated like a partner.
10 - 50
Chicago, IL, Portland, California, Texas, Boston,
Best for:
Mid-sized to Enterprise Businesses
Fresh Content Society
FCS is your in-house social media management team that helps design, manage, and grow your social media communities. Our award winning agency is family owned and operated and each client is treated like a partner.
2. Directive Consulting
Location: Irvine, California; Austin, Texas; Toronto, Ontario
Types of videos produced: TV commercials, product explainers, ads, testimonials, and case studies
Notable clients: Logikcull, Calendly, ContractPodAi, Extend, ZeroFox, Goody, Promethium, Seagate
Directive is a leading provider of video solutions for SaaS and tech companies. They specialize in creating engaging short-form videos that effectively communicate your brand’s value across all platforms. Their unique “Sizzle That Sells Tech” approach ensures your videos are both informative and entertaining.
With Directive, you get tailored content in multiple formats, whether it’s a social media video, a promotional film, or an explainer video. Their commitment to high standards ensures engaging and effective final products.
Directive Consulting
The world’s largest SaaS brands trust Directive to bring their performance marketing campaigns to life across Paid Media, SEO, Creative, Strategy, Lifecycle Marketing, & Video. Directive’s proven Customer Generation methodology has generated +$1B...
50+
Irvine, California
Best for:
Midmarket, Enterprise
Directive Consulting
The world’s largest SaaS brands trust Directive to bring their performance marketing campaigns to life across Paid Media, SEO, Creative, Strategy, Lifecycle Marketing, & Video. Directive’s proven Customer Generation methodology has generated +$1B...
3. Thrive Internet Marketing Agency
Location: Arlington, Texas; Los Angeles, California
Types of videos produced: Testimonials, product, brand videos, event, promo| ad, social media, landing page | multi-location, explainer animation
Notable clients: APsystems, Meadow Museum, RecNation Storage
Thrive Agency distinguishes itself in the realm of video production companies with its comprehensive and creative approach to video storytelling. Thrive Agency excels in producing high-quality video content that effectively communicates a brand’s message and values. Their process begins with detailed pre-production planning, ensuring every aspect of the video shoot is meticulously organized for optimal execution. This level of preparation is a testament to their commitment to quality and efficiency, setting them apart in the competitive landscape of video production.
Their ability to adapt to various environments and project requirements makes them versatile and reliable. Utilizing the latest editing software and techniques, they transform raw footage into polished, professional videos. This phase includes a range of services such as motion graphics, 2D & 3D animation, voiceovers, visual effects, and color grading, offering clients a diverse array of creative options.
What sets Thrive Agency apart from other video production companies is their dedication to crafting narratives that resonate with audiences. They don’t just create videos; they tell stories that engage and inspire. This commitment to storytelling, combined with their technical prowess and attention to detail, positions Thrive Agency as a leader in the video production industry.
Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is a full service agency specializing in SEO, PPC, Social Media Management, Web Design, Link Building, and more.
50+
Arlington, Texas; Los Angeles, California
Best for:
Enterprises, Large and Small brands
Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is a full service agency specializing in SEO, PPC, Social Media Management, Web Design, Link Building, and more.
4. The Influencer Marketing Factory
Location: Miami and New York City
Types of videos produced: Social media videos, video ads
Notable clients: Google, Amazon, H&M
The Influencer Marketing Factory combines the power of video and influencer marketing to help its clients reach and resonate with younger audiences. They cover the key social channels for video content — Instagram, YouTube, TikTok, and Instagram Reels. From dating apps to dog supplements, they work with a wide range of industries, helping them to leverage video.
For example, for Camgo, a leading dating app, they designed a campaign to elevate the brand’s visibility and user engagement and tap into new demographic segments by leveraging influencers who resonate with their target audience. Kayden Roberts, chief marketing officer at Camgo, explains that their reputation for precision in matching brands with the right influencers made them a strategic choice.
As the agency also acts as a talent agency, brands gain access to a diverse pool of talents from a wide range of backgrounds. This network is also actively grown and they regularly sign new talents. Michael Tran, Rachel Wilson, Lottie Weaver, Courtney Sillner, and Moriah Rodriguez are just some of the talents recently added.
Kayden describes the overall process as very positive. “The process began with a detailed analysis of our brand values and goals, followed by a curated selection of influencers whose followers aligned with our target market. The Influencer Marketing Factory provided comprehensive support throughout the campaign, from initial strategy formulation to execution and performance analysis.”
As for the type of results you can expect, the YouTube content that they created for ExeGi Pharma to increase brand awareness about Visbiome Vet Probiotic generated over 75,000 combined views. A campaign for the Place.It tool with Envato generated nearly 10 times the number of views.
They also have a proven track record of replicating the same level of success on other platforms like TikTok and Instagram. For example, the campaign that they ran for FOREA to attract more TikTok account followers resulted in an account growth of 79%. This involved posting engaging content each day for a week.
Their campaign for Ablo App that focused a lot on Instagram Stories had an Instagram reach of over 2 million. By creating only 69 Stories they could generate over 4 million Instagram Story views.
Their team is also able to implement cross-channel video marketing campaigns. For example, for Sallie Mae, they leveraged YouTube and TikTok, while for ALG they added Instagram to the mix too to focus on three channels.
Not only can they hop between social media platforms, but they can also create a variety of video types. This includes unboxing videos, app demos, and product launches. They’ll ensure that your video captures the unfiltered, first-hand experiences and initial reactions of content creations. If you need to dig a bit deeper than first reactions, they can create user-generated reviews that explore pros and cons of creators who’ve actually tested your product.
If you want to explore paid ads, they can assist with a range of video ads including skippable and non-skippable in-stream ads, Spark Ads and Story Ads. They’ll develop several video variations and complete A/B testing. After they execute ads, they’ll establish a benchmark cost per acquisition (CPA) for the specific campaign so that they can refine the best-performing ads to create high-performing variations.
The Influencer Marketing Factory
The Influencer Marketing Factory is a global full-service influencer marketing agency that helps brands engage with Gen Z and Millennials audiences on TikTok, YouTube and Instagram.
10 - 50
New York, Miami
Best for:
Enterprises and Large brands
The Influencer Marketing Factory
The Influencer Marketing Factory is a global full-service influencer marketing agency that helps brands engage with Gen Z and Millennials audiences on TikTok, YouTube and Instagram.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
5. Sociallyin
Location: Atlanta, Georgia
Types of videos produced: Testimonials, product demos, how-to’s, talking heads
Notable clients: Carnival Brews, Aeropex, The Real Cereal Company
SociallyIn is a stand-out social media agency that offers a wide range of services to clients across industries. They help brands create lasting connections through engagement on a personal level. They are masters of creativity and production with particularly nuanced expertise in social media content production. SociallyIn handles all of your social media content production needs in-house using their team of creatives who are masters in their respective skills.
SociallyIn is one of the best video production companies, using innovation and the top creative talent to keep your brand ahead of the competition through social media strategies, custom content, influencer marketing, ROI modeling and data analysis, community management, and social media advertising management.
Sociallyin
SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more.
50+
Atlanta
Best for:
Businesses of all sizes
Sociallyin
SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more.
6. The Goat Agency
Location: London, United Kingdom
Types of videos produced: Branded video content, explainers, product demos
Notable clients: Audi, M&M’s, Nivea
Goat Agency stands with its unique blend of influencer marketing and bespoke content creation. Specializing in producing high-quality, authentic content, they excel in tailoring videos for social media, paid media, and digital platforms. Their in-house video-production team is adept at editing, designing, and crafting assets that are not only visually compelling but also optimized for maximum engagement across various digital landscapes.
At Goat Agency, your brand’s story is transformed into captivating visual narratives, leveraging their data-led influencer selection and creative strategies. Whether it’s a social media blitz or a comprehensive digital campaign, they ensure each video resonates with your target audience while staying true to your brand’s essence. Their approach, focusing on performance marketing and trend-driven insights, makes them a go-to choice for brands seeking impactful video production solutions.
The Goat Agency
Goat is a global, award-winning social media and influencer marketing agency. We've worked with some of the world's most exciting brands including Dell, Nivea, Audi, Pernod Ricard, Deep Silver, The Body Shop, Mars, TurboTax and Wayfair, helping them ...
50+
London, New York, Singapore
Best for:
Medium and Large Brands
The Goat Agency
Goat is a global, award-winning social media and influencer marketing agency. We've worked with some of the world's most exciting brands including Dell, Nivea, Audi, Pernod Ricard, Deep Silver, The Body Shop, Mars, TurboTax and Wayfair, helping them ...
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
7. Vireo Video
Location: Vancouver, British Columbia
Types of videos produced: Explainers, YouTube ads, social media, influencer marketing videos
Notable clients: Exabeam, Eckhart Teachings, Sounds True, PolicyMe, iVisa
Vireo Video is a marketing agency that specializes in all things YouTube. Their team of YouTube Certified professionals can help you with a host of video-related services. In addition to helping you craft a video marketing strategy, they can also optimize your videos by creating captivating titles and thumbnails. This way, your newly created digital asset will reach its maximum potential. While they focus on YouTube, they can also help you to launch your videos on other popular social media platforms like Instagram and Facebook.
Their process is three-pronged: they’ll help you launch your social media accounts where future videos will be hosted, optimize elements like keywords, descriptions, titles, and closed captioning, and design attractive thumbnails using tried-and-tested strategies.
Vireo Video
Vireo Video is a video marketing agency specializing in Video Marketing and Advertising on YouTube for Smart Brands. Vireo provides experience and knowledge in YouTube and video marketing to accelerate audience growth and revenue for your business. ...
10 - 50
Vancouver
Best for:
Businesses of all sizes
Vireo Video
Vireo Video is a video marketing agency specializing in Video Marketing and Advertising on YouTube for Smart Brands. Vireo provides experience and knowledge in YouTube and video marketing to accelerate audience growth and revenue for your business. ...
8. Lyfe Marketing
Location: Atlanta, GA
Types of videos produced: Short-form videos, including TikToks, Instagram Reels, and similar content
Notable clients: Streamshift, Vega X, Dime
LYFE Marketing stands out among video production companies with its specialized focus on short-form video content, ideal for businesses looking to impact social media platforms significantly. Their expertise lies in creating compelling TikToks, Instagram Reels, and other short-form videos that are visually appealing and strategically crafted to maximize viewer engagement and brand exposure.
At LYFE Marketing, you are not just getting a video production service; you are partnering with a team that deeply understands the nuances of social media trends and audience preferences. They start with an in-depth analysis of your business, followed by competitor research and customer profiling, ensuring that every video is tailored to your unique brand voice and target audience. This approach guarantees content that resonates with viewers and aligns perfectly with your marketing objectives.
Their service is particularly beneficial for small business owners who require expert guidance in navigating the dynamic world of short-form video production. With LYFE Marketing, you receive a comprehensive package that includes content brainstorming, trend research, video editing, publishing, and ongoing campaign management.
Lyfe Marketing
A leading social media management company that helps businesses grow online. LYFE Marketing helps clients increase leads and sales through social media marketing.
10 - 50
Atlanta
Best for:
Small and Midmarket Businesses
Lyfe Marketing
A leading social media management company that helps businesses grow online. LYFE Marketing helps clients increase leads and sales through social media marketing.
9. NinjaPromo
Location: Covent Garden, London; Sheikh Zayed Road, Dubai; Coleman St., Singapore City; Wong Chuk Hang Road, Hongkong Island; New York, New York; Konstitucijos Ave., Vilnius
Types of videos produced: Explainers, animation, motion graphics, brand videos, social media, 3D videos, interviews, TV commercials, live streaming, ads
Notable clients: Tissot, Coinbase, Farsight, Fantom, Diversify, BitForex, Rageism Beauty
Video production is just one of the many services NinjaPromo offers to help businesses achieve their goals. Their team of creatives is at your disposal, and you can be confident that whatever idea or story you want to share is being brought to life. From the initial briefing, scriptwriting, and directing all the way through post-production, they are dedicated to ensuring that each video project is of the highest standard – no matter the size or complexity.
NinjaPromo has the ability to deliver content in multiple formats and can tailor any project to suit your needs. Using only the highest quality equipment and software tools along with proven strategies, their high standards ensure nothing falls short when it comes to creating engaging final products.
NinjaPromo
Established in 2017, NinjaPromo helps brands with different aspects of their social media marketing strategy and connects them with their customers by creating personal appearance in a digital world.
50+
London, New York, Dubai, Singapore, Hong Kong, Vilnius
Best for:
Enterprise, Small and Midmarket Businesses
NinjaPromo
Established in 2017, NinjaPromo helps brands with different aspects of their social media marketing strategy and connects them with their customers by creating personal appearance in a digital world.
10. Online Optimism
Location: New Orleans, Louisiana; Washington, D.C.
Types of videos produced: Video ads, company introductions, client testimonials, TV commercials
Notable clients: Decide DeKalb, Truck Driver Institute, Chateau LeMoyne French Quarter, K. Allen Consulting
Founded more than a decade ago, Online Optimism is a digital marketing and design agency. They offer a long list of marketing-related services, including video production. From creating a storyboard to location scouting to post-production, their team of marketing experts and video producers can attend to all your video production tasks.
Online Optimism
Online Optimism is a creative digital agency that makes you feel a bit more Optimistic about your online marketing & design. Their organization works in Digital Advertisements, Design & Creative, Social Media, and Search & Content. With a team of two...
10 - 50
Our offices are located in New Orleans, LA, and Washington, D.C.
Best for:
Medium and Small Business
Online Optimism
Online Optimism is a creative digital agency that makes you feel a bit more Optimistic about your online marketing & design. Their organization works in Digital Advertisements, Design & Creative, Social Media, and Search & Content. With a team of two...
11. ECG Productions
Location: Atlanta, Georgia
Types of videos produced: Feature films, training videos, TV commercials, corporate overviews, music videos, documentaries, 360 and VR, branded content, reality TV, education, book promos
Notable clients: Foot Solutions, US EPA, Auntie Anne’s, Source Digital, FOX Sports, James Patterson, Sony PlayStation
ECG Productions is a full-service video production company that has more than 10 years of experience providing “script-to-screen” video production and editing services. They offer scriptwriting, 2D and 3D animation, compositing, sound design, and original music composition.
12. SONA Studios
Location: Surry Hills, Sydney
Types of videos produced: Corporate videos, real estate videos, how-to videos, brand videos, testimonials, recruitment videos, event videos, social media
Notable clients: Block Earner, realestate.com.au, WINC, MDA National, Australia Post
SONA Studios is a media agency that focuses on video production, live broadcasting, social media marketing, web, and design. With their skills and experience, you’ll be able to grow your brand through wider audiences, engaging content, better communications, and effective marketing.
13. Bastion Elevate
Location: Melbourne, Victoria; Waterloo, Sydney; Varsity Lakes, Queensland; Orange County, California; Los Angeles, California; New York, New York; Freemans Bay, Auckland; Tribune St., South Brisbane; Canberra, ACT
Types of videos produced: event videos, product videos, studio videos, ads
Notable clients: L’Oreal, Newport Beach Film Festival, Melissa, Air New Zealand
Bastion Elevate is a video production company that offers a full range of marketing services, including social media, influencer marketing, public relations, and content production. They have a highly skilled team of professionals to help your business boost brand awareness, capture market share, and expand digital sales.
14. Black Production Films
Location: Karachi, Pakistan
Types of videos produced: Corporate films, documentaries, mini-series, reviews, fashion films
Notable clients: Facebook, UNICEF, Vice News, UAEAID, Toyota
Black Production Films is one of the best video production companies. They can help brands identify and build what they need to grow. Black Production Films uses its experience and creativity combined with bleeding-edge technology to provide clients with a diverse array of production services.
15. Picturelab
Location: Mountain View, California; Irvine, California
Types of videos produced: Explainers, TV commercials, product demos, testimonials, branded content, corporate events
Notable clients: Gong, Mint, SecurityPal, Samsung Research America, Brazen, Thumbtack
Picturelab is a video production company. They are experts in both live-action and animation and handle your project from start to finish to create effective campaigns that make a lasting impression.
16. Blue Carrot Studio
Location: Chicago, Illinois; Lviv, Ukraine
Types of videos produced: Animation, TV commercials, educational films, promo videos, corporate videos, explainers, tutorials, testimonials, onboarding videos, branded content
Notable clients: Imperium Jets, Comarch, ecosio, Autronica, TrouDigital, Bookingkit, Robusta Mattress
Blue Carrot Studio is a great source for video marketing and creative storytelling with heart, humor, passion, and purpose. They work with any genre, mood, and style. Moreover, Blue Carrot Studio is committed to accurate project planning, and its robust commercial video production process, which is rooted in empathy, ensures optimal budget allocations.
17. Ydraw
Location: St. George, Utah
Types of videos produced: Animation, branded content, motion graphics
Notable clients: Verizon Wireless, Good Year, P&G, Disney, Oracle, Amazon
Ydraw creates engaging, creative, and interactive videos that brands can use to deliver their stories in a fun and attention-grabbing way. In addition to video production services, they also offer distribution and marketing.
18. DHD Films
Location: Dallas, Texas
Types of videos produced: Brand films, video brochures, motion graphics, animation, training videos
Notable clients: University of Texas Tyler, PLANIT Agency, Match.com, Junior Achievement
DHD Films is a video production company that offers full-service video production and motion graphics. They have experience with businesses of all sizes, including Fortune 500 companies and government agencies.
19. MultiVisionDigital
Location: New York, New York
Types of videos produced: Social media, training videos, aerial drone videos, live streams, animated explainers, marketing videos
Notable clients: Andritz, Caldwell Marine International, Haydon, LabVantage, Project Cowboy
MultiVisionDigital is a video production and video marketing company. They provide a full range of services like video strategy, remote video production, production, and marketing. Their clients range from solopreneurs to global Fortune 500 companies across industries, and MultiVisionDigitla has helped those clients increase sales, get more leads, improve their SEO, boost brand awareness, and build client loyalty.
20. Bold Content Video
Location: Liverpool St., London
Types of videos produced: Animation, brand videos, corporate videos, testimonials, interviews, promotional videos, recruitment videos
Notable clients: Tommy Hilfiger, Pandora, Google, Coca-Cola, Microsoft, Heineken
Bold Content Video is an award-winning video agency channeling brands’ core values into creative video marketing. With this video production company, you get access to their in-house team of film specialists who bring creativity, energy, and passion into every project they complete.
21. Demo Duck
Location: Chicago, Illinois
Types of videos produced: Animation, live-action, explainers
Notable clients: GEICO, Crohn’s and Colitis Foundation, Meraki Go by Cisco, American Society of Gene & Cell Therapy
Demo Duck is a video production company that blends creative strategy with video production to deliver high-quality solutions.
22. Big 3 Media
Location: Singapore City
Types of videos produced: Corporate videos, TV commercials, animation, entertainment videos, live streams, event videos
Notable clients: Nike, P&G, Visa, Samsung, Grab, SAP, Lancôme
Big 3 Media is a video production company that uses film, animation, content strategy, virtual reality, and graphic design to create brilliant storytelling to bring your project to life. With more than a decade of experience and a history in more than 32 cities, they’re well-positioned to tackle your project.
23. Atlanta Video
Location: Atlanta, Georgia
Types of videos produced: Corporate videos, marketing videos, music videos, live streams, independent films, reality TV
Notable clients: IBM, BASF, The National Geographic Channel
Atlanta Video has been providing video production services to all types and sizes of businesses since 1976. They’re a boutique shop that works with top products, videographers, and graphic artists in the Atlanta area.
24. Socially Powerful
Location: London, England; Dubai, UAE; Beijing, China; New York, USA
Types of videos produced: Social media, TV commercials, influencer marketing videos, ads
Notable clients: TikTok, Azzaro, The Body Shop, Tefal, Medik8, IT Cosmetics
Not to be confused with Sociallyin, Socially Powerful is another powerful social media agency that can help with video production. Their dedicated, award-winning digital video product company, Socially Powerful Studios, concentrates on creating videos for social media. That being said, they can also help with other popular mediums like TV commercials.
Socially Powerful
We understand attention. What began as an influencer marketing agency has transformed into a global social agency built to help brands untangle the complex interplay of social media platforms, influencer marketing, paid media and advertising, whil...
50+
London, New York, Beijing
Best for:
Medium and Large Brands
Socially Powerful
We understand attention. What began as an influencer marketing agency has transformed into a global social agency built to help brands untangle the complex interplay of social media platforms, influencer marketing, paid media and advertising, whil...
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
Criteria for Selecting the Right Video Production Company
Ninety-six percent of marketers agree that videos significantly improve a user’s understanding of a product or service. Because of that, videos can be valuable assets for organizations wanting to convey key messages or boost sales.
Every video production company has a unique expertise, so thorough research is crucial before deciding on a company to partner with. Consider these points when deciding the right video production company for you:
Expertise and Specialization
Create a priority list to help narrow down your search by expertise or specialization. For example, if you want to focus on TikTok ads, look for video production companies with a strong TikTok portfolio. If a video production company can supply an expert and experienced team for your project, inquire about their scope of work and pay attention to services like casting, scripting, location scouting, storyboarding, editing, and more.
Directive Consulting has an impressive video portfolio showcasing their expertise and the industries they work for.
Source: directiveconsulting.com
Works Within Your Budget Range
Most video production companies offer customizable packages with flexible rates. Note that they typically charge per hour, and a realistic hourly budget would be $100–$149.
Aside from the pricing, it’s also important to consider the return on investment (ROI) you can generate. Estimate how much you’re willing to spend for a video and compare your possible ROI against it.
A couple of websites, including Influencer Marketing Hub, offer comprehensive information about a video production company’s pricing and project sizes. They also feature ratings and reviews from legitimate clients, assisting you in assessing whether your chosen company can deliver the results you seek.
Proof of Success
Most video production companies include client reviews and case studies on their websites. Check them out carefully, ensuring that entries are updated. Focus on clients within your niche or industry to get the most valuable insight. You can also speak with their current or former clients.
Clutch is one of your options for verifying a video production company’s social proof. Below is a recent feedback NinjaPromo received for its PPC, SEO, and social media marketing services. It’s also worth noting that NinjaPromo has an overall rating of 4.8 stars on Clutch.
Source: clutch.co
Familiarity with Your Industry
See if a video production company has created videos for businesses in your industry or niche. You can also narrow down your search to companies specifically catering to your industry or type of business. Ensure that they deeply understand your target audience.
A video production company’s portfolio can tell if they’re the right fit for your industry. Seeing brands and firms across a broad range of industries is a green flag.
Source: ninjapromo.io
Transparency
A reliable video production company should exercise transparency when discussing its strategy, processes, and pricing. When the project begins, they should provide timely reports and updates.
Source: vireovideo.com
Assessing Portfolio Power for Future Project Success
Below are a few noteworthy case studies from some of the video production companies in this list.
Seagate: Directive Consulting
Data storage company Seagate Technology wanted to redefine its brand to broaden its scope and include cloud services alongside its available product lines. To do this, Seagate had to rank for the keyword “cloud computing.”
Directive Consulting developed content aligned with Seagate’s content management needs, including a 26-second case study awareness ad for Seagate’s new Lyve Cloud solution. This allowed Seagate to experience a 75% increase in organic traffic, a 56.6% improvement in the average position of core keywords, and a 45.2% spike in organic traffic to target segments.
Eckhart Teachings: Vireo Video
Spiritual teacher and best-selling author Eckhart Tolle needed help in managing and growing his YouTube channel through organic and advertising methods. Vireo Video worked with Tolle from August 2018 to May 2022, handling the filming, production, and posting of his new videos. As a result, the Eckhart Teachings YouTube channel amassed over 137 million (539% up from 115 million) views and 1 million (279% up from 700K) subscribers between April 2018 and May 2022. Then, between April 2020 and May 2022, the channel gained 1.4 billion Impressions (75% up from 600 million) and a 75% revenue increase.
The Body Shop: Socially Powerful
The Body Shop in the Middle East launched an 18-month influencer program to reinforce its image as a champion for women’s empowerment, community engagement, and fair trade values. With the help of Socially Powerful, the brand started the #SHEISTHECHANGE campaign on social media, where influencers posted short-form self-empowered-themed videos. #SHEISTHECHANGE spread throughout the Middle East, sparking conversations that traversed cultural norms. The videos have accumulated 30 million Impressions, generated a 15% uptick in sales, and reached 17 million audiences.
Trust Your Message to a Top Video Production Company
More and more businesses are turning to video to help them sell more, get more leads, and make deeper connections. But many businesses don’t have the resources to bring video production in-house. In these cases, video production companies like those on this list can fill a very important need.
Frequently Asked Questions
What Is Video Production?
Video production is the process of creating a video. No matter whether it’s a full-length film, a commercial, a short film, or a marketing video, the basic process includes three stages:
- Pre-Production is the planning stage where the idea is formed, the video is scripted, and the cast and staff are chosen.
- Production is the filming stage. This is the actual recording of the video.
- Post-Production is the editing stage.
Why Hire a Video Production Company?
Sure, it’s easier than ever to create your own videos, but if you want to increase your capacity and create something better than your smartphone can provide, hiring a video production company just makes sense. Here are some reasons to consider a video production company:
- Added Resources
If you’re creating a number of videos regularly, there are going to be times when you can’t keep up. Hiring a video production company to handle the overflow is a great solution. - Higher-Quality Video
There’s nothing wrong with creating a video using no more than an iPhone and iMovie. But if you want better quality, hiring a video production company is the best option. Video production companies have the experience and tools you need to create high-quality video for any of your marketing or internal needs—without any stress on your part. - Proven Expertise
Video production companies are experts at video. When you hire a video production company, you get access to the equipment, experience, and connections that most companies can’t afford to bring in-house. With that experience comes tons of knowledge that you can draw upon to create and share the message you want. - Outside Perspective
There’s a lot to be said for getting an outside perspective. If you’re a creator, you know how easy it is to be so close to your own work that you can’t look at it objectively to see how it can be improved. Hiring a video production company helps with that.
How Much Does It Cost to Hire a Video Production Company?
It depends. Every video production is different. For example, a 30-second commercial can range from $2,500–$100,000 or more, depending on the complexity and demands of your project.
Will a Video Production Company Help Develop Content for a Video Project?
Yes! Many video production companies offer scriptwriting, storyboarding, and content strategy as part of their pre-production services.
Is Video Marketing Worth It?
It really is. Psychologists have found that video can be used to influence the moods of viewers. Striking the right chord with your video could lead to success rates of 31%!
Can Video Increase Traffic to My Website?
You better believe it can. Google loves video content. Having videos embedded on your site can increase your position on search engine results pages. Plus, videos can help with SEO (search engine optimization).
Can Video Increase Conversions and Sales?
Yes. Products with video can increase conversions by 80%. And, studies show that 74% of potential customers who watched an explainer video about a product ended up buying the product.
Does Video Have a Good ROI?
It does, according to 83% of businesses. Even though video production can get expensive or time-consuming, it pays off!
How Do I Know I’m Hiring the Right Video Production Company?
Well, you can’t go wrong with one of the video production companies on this list. If you want more, here are two quick tips for finding the best video production company for your brand:
- Look at more than just the demo reel. Demo reels are designed to sell, but they don’t really show you the details of what a finished product from the company will look like. You can ask for examples of finished products, ask for a list of clients you can contact, or poke around the portfolio on the company’s website to find final videos in their entirety. Be sure to ask for examples of recent projects, too!
- Get multiple quotes. Pricing for different video production companies can vary widely; getting multiple quotes will provide insight into the process. While the price might not be the deciding factor, it is still important information to have.
